Assessing Employees’ Perceptions on the Influence of Technology on Recruitment in a Cape Town Engineering Company

The world of recruitment is rapidly changing as the Fourth Industrial Revolution (4IR) takes root in society. The 4IR is characterised by the increasing capabilities of technology hence the traditional ways of how business is being conducted, are being challenged. For companies to stay on trend in today's competitive market, they need to integrate and keep up with the rise of technology in recruitment. This study, therefore, embarked on understanding the influence of technology on recruitment. The quantitative study assessed employees’ perceptions on the influence of technology on recruitment in a Cape Town engineering company. The results of this study revealed that there is a higher preference towards the use of technology in recruitment as opposed to traditional methods of recruitment. Interestingly the findings showed that while organisations use a technologically driven recruitment approach, traditional recruitment methods are not something of the past. A self-developed research model in relation to the findings of the study has been proposed to help organisations, executives, HRM professionals, and recruiters with strategies for a technologically enhanced recruitment process, and to also understand the influence of technology on the recruitment process thus adding a new contribution to the relationship between technology and recruitment.