Items where Author is "Yang, Chien-Hui"

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Article

Yang, Chien-Hui and Hsu, Ya-Chen and Chen, Chen-Yu (2016) Using AHP Method Exploring the Key Factors of Choosing to Buy Luxury Products in Flagship Stores with Experiential Marketing. British Journal of Economics, Management & Trade, 15 (3). pp. 1-12. ISSN 2278098X

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